tag:blogger.com,1999:blog-10583449.post2735709543299522923..comments2023-09-23T04:56:51.617-07:00Comments on Forensics & Faith: New Bestseller Lists for March Sales~ Brandilyn Collinshttp://www.blogger.com/profile/04771812607327238979noreply@blogger.comBlogger4125tag:blogger.com,1999:blog-10583449.post-82565262141802243712008-04-21T14:00:00.000-07:002008-04-21T14:00:00.000-07:00Thanks, Brandilyn. That helps clarify things. I th...Thanks, Brandilyn. That helps clarify things. I think you may have mentioned the "best-selling" tag use of the term before. That sounds familiar.<BR/><BR/>But the perpetuation of the list by bookstores stocking those titles (and authors) that appear on the list is ... not surprising, but certainly confining, for lack of a better term.<BR/><BR/>It seems, to me, as if good business would suggest broadening the buyer base, or expanding the available purchases for the base you have (husbands, children, teens, for instance). <BR/><BR/>You're doing that with your BHCC. I love the idea. <I>You don't read suspense (you bawk-bawker, you ;-)? Buy for the friend, spouse, child who DOES.</I> What a novel approach! LOL<BR/><BR/>BeckyRebecca LuElla Millerhttps://www.blogger.com/profile/06823550402103559922noreply@blogger.comtag:blogger.com,1999:blog-10583449.post-79450765803429454532008-04-21T13:24:00.000-07:002008-04-21T13:24:00.000-07:00I've never thought the lists by themselves matter ...I've never thought the lists by themselves matter much. What does matter is how they affect marketing. If an author appears on the list he can legitimately put "bestselling author" on the cover of his next book, for example.<BR/><BR/>More direct--bookstore use of the CBA list. Many bookstores will pull out books on the list, at least those in the top ten or so, and feature them significantly in the store. Which in turn leads to more sales. Or take a publisher trying to get a fairly new author on the shelves on B&N. That store can't stock everyone, but may well tend to stock those authors making the bestseller list. (The publisher doesn't need to share ANY proprietary data for this, btw--all they have to do is point to the public list.) <BR/><BR/>So bottom line in my opinion--a list is not an end in itself. It often is rather a beginning--a nudge--toward further sales. That's why it's important to have accurate, fair lists.~ Brandilyn Collinshttps://www.blogger.com/profile/04771812607327238979noreply@blogger.comtag:blogger.com,1999:blog-10583449.post-1958653960091789812008-04-21T13:15:00.000-07:002008-04-21T13:15:00.000-07:00Thanks for providing the comparison. Some of those...Thanks for providing the comparison. Some of those "missing names" appeared this time. <BR/><BR/>Of course, I wonder what these lists mean since it seems likely that the average reader doesn't know or care that they exist.<BR/><BR/>Except for those that visit here... ;-)<BR/><BR/>BeckyRebecca LuElla Millerhttps://www.blogger.com/profile/06823550402103559922noreply@blogger.comtag:blogger.com,1999:blog-10583449.post-77888732625436672382008-04-21T09:12:00.000-07:002008-04-21T09:12:00.000-07:00It's interesting to see the differences. What a cr...It's interesting to see the differences. What a crazy business!Cara Putmanhttps://www.blogger.com/profile/08316731047954376226noreply@blogger.com