tag:blogger.com,1999:blog-10583449.post6611043559778676991..comments2023-09-23T04:56:51.617-07:00Comments on Forensics & Faith: Rethinking~ Brandilyn Collinshttp://www.blogger.com/profile/04771812607327238979noreply@blogger.comBlogger1125tag:blogger.com,1999:blog-10583449.post-30578235210990222622007-06-07T07:46:00.000-07:002007-06-07T07:46:00.000-07:00Fascinating. As with a lot of statistics, you hav...Fascinating. As with a lot of statistics, you have to wonder if actual people (and what demographic) were involved in the "polling" or gathering of those stats and/or exactly how they were arrived at.<BR/><BR/>From my own mini-studies, I think internet sales are increasing as more people become aware of the reduced prices offered for books even with shipping. However, I don't think internet "marketing" (of books) is a necessarily successful endeavor simply because more writers and wannabes read author's blogs and websites, so it's like preaching to the choir. Only a few fans go the extra mile to visit an author's or publisher's site. Most of them just keep reading the books of those they like and kind of blindly search for a new author to try. JMO, of course, from my own circle of reader friends.<BR/><BR/>I'm still of the mindset that a good marketing technique would be to suggest in-store "If you liked so-and-so, you will also enjoy so-and-so, or if you like riveting suspense, you will love Brandilyn Collins, etc." Not sure of protocol there. <BR/><BR/>I would also suggest that the stats would differ and change if done specifically for non-fiction and fiction. I think the covers are more interesting in fiction and more of a draw in fiction.Anonymousnoreply@blogger.com