Well, drat, I feel like today’s post is a downer. I just had to say “no”—for the thousandth time, it feels like—to someone who e-mailed me requesting an endorsement.
I hate saying no. I’ve got a heart for helping and encouraging people—I always want to say yes. But I’ve now reached the point where I have to say no to everyone. Problem is, I’m now receiving anywhere from one to three requests for endorsements a week. Some folks ask whom I don’t know all that well. But what makes it hard is when a special pal asks. Thing is, I know a lot of people in this industry, so I have a lot of special pals.
These requests come from the authors themselves, and from agents, and from editors. And yes, many of them are friends whom I really don’t like saying no to. I mean, these people and I have a history, you know? Time is a big factor. My life’s getting even busier. Besides the new contract I recently signed, some other things are in the works I can’t even announce yet, but they’re already having a real impact on my writing schedule. But this issue is more than about time. If I said yes—even just to friends who ask—I’d be endorsing so many books my name wouldn’t be worth anything on an endorsement.
Up until a few months ago, I was doing the rare endorsement. If the timing was just right, and if the book was in my genre, and if I knew the author’s writing. Now that requests have increased, I find the only way I can handle this is to have an “I’m so sorry, but I must say no” policy in place. That way everyone’s treated the same. One friend can’t feel bad, thinking, “But she endorsed so-and-so.”
I wish our industry weren’t so driven by this endorsement thing. I still don’t think endorsements do much good, anyway. As I’ve mentioned before, my first suspense novel with Zondervan was endorsed by two people in my genre. (And these, my publisher got for me.) After that, we’ve never bothered with getting endorsements for my books. And they manage to sell okay.
So, yeah, kind of a downer post. Doesn’t make me feel all warm and fuzzy. But hey, could be worse. After yesterday’s post—at least I didn’t discover I’ve killed off a person in real life.