Tuesday, May 25, 2010
Amazon's Two Kindle Bestseller Lists Now Running
The new dual-bestseller list system is now in place for Amazon's Kindle. Take a look at this bestseller page to see how the lists run side by side. If you go to the main Kindle book page and scroll down, you'll see the "Too 100 Paid" bestseller list as the default. Just beside it is a button to click for "Top 100 Free" bestsellers. I predict this default format to the paid list will result in somewhat less publicity for those books that make it to the top of the free list, because their covers won't automatically be displayed on the main Kindle book page. How much less, I don't know.
Meanwhile the controversy continues for Christian freebies. You're apt to see quite a few one-star reviews simply because a certain novel wasn't labeled as Christian.
Meanwhile Publishers Weekly reports that e-book sales from thirteen reporting publishers rose 252% in the first quarter of 2010, to $91 million. The e-book increases were by far the biggest in the publishing industry for the quarter. Still, overall estimates put e-books at only three to five percent of total book sales so far. Experts in the industry predict that percentage will increase significantly in the next few years.
Between my husband and me, we've now become a three-ereader device couple. I bought Mark the original Kindle for Christmas when it first came out. Price: $400. Then last year at the Zondervan party at ICRS, all attending Z authors received the fabulous gift of a free Sony reader. Now I've just purchased the second generation Kindle for $259. I love the Sony. It's wonderfully small and light. So easy to slip into a purse for travel. But Amazon continues to feature far more free books, and its second generation device is more the Sony size. (I can't seem to use Mark's Kindle because he's always using it himself.) I figure 26 free books from now I'll have paid for the device. Plus for my business it's tax deductible.
One tip: if you're thinking about buying a Kindle, ask your friends with similar tastes in books if they'd like to buy one also. You can buy multiple Kindles on the same account and share books between these Kindles (typically one book can be shared among six devices on the same account at a time). With the right partners and shared purchasing among them, you'll make back your money on the device over time. At this point you can't share books with other Kindle accounts. Even Mark and I, together on a Prime Membership for Amazon but with different accounts, can't share our Kindle purchases. That's a pain and something I hope will change in the future. B&N eventually may push the marketplace to allow such sharing since it allows sharing with its own device, the Nook. But so far the Nook hasn't been much competition against the the Kindle. For more information on sharing Kindle books and the device in general, check out the support page on Amazon.