Monday was a busy day in e-readerdom. First, Apple announced it sold its three millionth iPad--just 80 days after its launch. Second, Barnes & Noble cut the price of its Nook from $259 to $199. B&N also introduced a Wi-Fi only model for $149. Not to be outdone, Amazon fought back, dropping the price of the Kindle from $259 to $189.
Meanwhile the Wall Street Journal reports that Amazon and Sony both plan to unveil updated versions of their e-readers soon. Price is reported to be an important factor here too. Maybe we'll end up seeing even lower prices. After all, think of the cell phone industry. They practically give away the phones so they can sell you service.
I say yippee to the price cuts. Less expensive e-reader machines will mean more e-reader people. And that's just fine with me, after reviewing my royalty statements for the quarter ending 3/31/09. Sales of e-books of all my titles jumped drastically from the previous quarter. Good news for two reasons. (1) My royalties per e-book are higher than on my trade paperback books. (2) There are no returns. Do you hear me shouting? If one of my titles sells, say, 5000 e-books in a quarter, that's 5000 done deal sales. Unlike the paper sales, which may show 5000 one quarter, only to show 1500 returns the next quarter. The returns just kill ya. And in this economy, bookstores are returning unsold books faster than ever.
BTW, Violet Dawn, first in my Kanner Lake series, is still free on the Kindle. Download it here. It went to #1 on the Top 100 Free List a day after going free, and now sits at #2 a week later. The promotion lasts only through this weekend.
Authors--are you seeing much higher sales of your titles in e-books? Does this make you happy? Readers--are you e-readers yet? If so, which device(s) do you own?